NEW 2012 EDITION Released October 2012
(View details & order the 2011 edition)
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T.O.C. MVNO Business Plan
Table of Contents:
1. EXECUTIVE SUMMARY
A. THE BUSINESS
B. THE STRATEGY
C. THE MARKET
D. THE MANAGEMENT
E. THE FINANCIALS
F. THE COMPANY MISSION
G. THE CRITERIA OF MVNO
H. EXCEPTIONS
2. THE BUSINESS
A. REQUIREMENT ANALYSIS
B. DESCRIPTION OF SERVICES
C. TARGET MARKET
D. SERVICES OFFERED - PRIMARY REVENUE DRIVERS
E. POTENTIAL FUTURE SERVICES - ALTERNATIVE REVENUE SOURCES
F. DISTRIBUTION, PURCHASING AND REFILLS
G. STARTER PACKAGE
H. HANDSETS AND HARDWARE
I. GSM SYSTEM AND THE SIM-CARD
J. THE WEB-SITE AND CUSTOMER INTERFACE
K. SCOPE FOR ENHANCEMENTS AND FUTURE TECHNOLOGY 4G/LTE
L. BACK-OFFICE AND CUSTOMER CARE
M. THE NETWORK OPERATOR
N. REGULATORY
O. CHURN
3. THE OPPORTUNITY
A. OPPORTUNITY
B. STRATEGY
C. PROVISIONING AND MANAGEMENT
D. INFRASTRUCTURE
E. MULTI-IMSI APPROACH
F. MULTI-NETWORK VPN
G. SECURITY AND CONTROL
H. FORECAST
4. THE MARKET
A. US WIRELESS MARKET
B. PREPAID MARKETS
C. WHOLESALE
D. NEGOTIATION VECTORS
E. ANALYSIS ON SETUP COST
F. TERMINAL USAGE AND CONTROL
G. NETWORK USAGE AND CONTROL
5. MARKETING PLAN
A. GENERAL OVERVIEW
B. MARKETING IDEAS
C. INITIAL MARKET SEGMENTS AND STRATEGIC CONSIDERATIONS.
D. PARTNERING AND CO-BRANDING
E. LOYALTY PROGRAM
F. MIGRATION STRATEGY
6. FINANCIAL OVERVIEW
A. REVENUE STREAMS & COST CONSIDERATIONS
B. REVENUE GROWTH
C. FINANCIAL PROJECTIONS
D. FUNDING
E. EXIT STRATEGY
7. EXTENSIONS AND UPGRADES
A. SELECTION CRITERIA
B. TECHNICAL REQUIREMENTS
C. OTHER FACTORS
8. POTENTIAL MARKET SEGMENTS
9. THE MANAGEMENT TEAM AND PARTNERS
A. MANAGEMENT
B. BOARD OF ADVISORS AND PARTNERS
A. PARTNERS
10. COMPETITION
A. GENERAL OVERVIEW
B. PREPAID PLAYERS
B. SWOT ANALYSIS
C. PREPAID COMPETITION ANALYSIS
EUROPE VS. UNITED STATES
C. GENERAL OVERVIEW
11. THE MOBILE VIRTUAL NETWORK OPERATOR MARKET & GROWTH OVERVIEW
A. GENERAL OVERVIEW
B. GLOBAL OVERVIEW AND FORECAST
C. MVNO DRIVE IN EUROPE
D. MVNO DRIVE IN AMERICA
E. MVNO DRIVE IN MIDDLE EAST
F. MVNO DRIVE IN ASIA PACIFIC
12. CASE STUDIES
13. CONCLUSION
