New for December 2016:
Worldwide MVNO Directory November 2016: 4th edition - more companies, more contacts and now with e-mail addresses and subscriber numbers!
Free downloadable whitepaper: When should an MVNO invest in technology?
Mobile virtual network operators, the ‘virtual’ part is crucial to defining what this industry off-shoot is all about. The starting point is to think of a normal mobile network operator such as Vodafone or T-Mobile. Now take away the actual network, as in the towers and the infrastructure needed to make a call jump from your mobile phone to the person you want to speak with ...
Conventional Key Performance Indicators (KPIs) such as subscriber numbers are not a helpful measure of success in the MVNO sector, as the owners may judge success either in terms of profitability or as enhancing their retail brand. This would be the case for Rami Levy in Israel or Tesco in the United Kingdom. Indeed, in the context of a large retail group, the MVNO element may be seen as part of its overall value added proposition, and not as a stand alone division or profit centre. 'Success' for Sainsbury in the United Kingdom will be a very different sort of success for that required - and expected of - Virgin Mobile in South Africa.
The idea sounds great - diversify your business and bring in another revenue stream by targeting your existing client base or a niche no one else has seen ... MVNOs are evolving: checkout the free whitepapers, notably 'The multifaceted world of MVNOs: Growth and challenges ahead' and 'Revival of MVNOs 2013-2018'. There are also briefing papers on two major markets; the Middle East and Latin America.
Push or pull, one way or another these ventures make it onto a network's infrastructure. It is clear that where operators compete against each other new ventures can find their way into the market. Your choice is whether to embrace this form of agency sales or to battle your competition who will ...
There are over 800 established mobile networks in the world to sell your systems and technology into. The latest 'MVNO Directory' details 633 additional networks you could be targeting ...
The MVNO Whitepaper